The CEO of Waterford Council has said people should stop expecting help to come from outside the region.
Instead, Michael Walsh maintains Waterford should rely on its itself when it comes to development.
Speaking to Eamonn Keane as part of an IDA panel discussion on Deise Today, Council CEO Michael Walsh said that he believes there are narratives held by people in Waterford that need to be corrected.
"It's about us determining our own strengths, our own uniqueness and about us selling the message," he said.
"There's a certain inclination that says 'somebody else should do something for us.' The real answer is that we should do it for ourselves because we have a set of assets, we have talented people, we're in a most beautiful corner of the world, and the challenge for us is to express that confidently."
He told Eamonn Keane that people need to be realistic about how Waterford stacks up to other parts of the country.
"There is a narrative that says that the South East, or Waterford should have the average of everything in the country. That is false. It is impossible. The reality is that worldwide, everyplace, you will have dominant economic drivers," he said.
"To place that narrative in that way just isn't right."
